About Us
With 30 years of expertise in custom cabinetry, we are committed to creating spaces that feel thoughtful, functional, and truly personal. From tailored built-ins to refined custom millwork, our team brings together experience, craftsmanship, and a trusted network of partners in design, architecture, and construction to ensure each project is guided with care from beginning to end.
We believe that exceptional cabinetry goes beyond aesthetics. It should enhance the way people live, reflect their lifestyle, and stand the test of time. That is why we approach every project, whether a full kitchen, a custom closet, or a single built-in with dedication, attention to detail, and a genuine commitment to quality.
Backed by a 10-year warranty, our work represents not only beautiful design, but also the confidence, reliability, and lasting value our clients can trust.
Meet Eli
Co-Founder | Built-In Designer
With more than 15 years of experience, a degree in Business Administration and Marketing, and an MBA in International Marketing and Entrepreneurship, Eli brings a strategic, creative, and detail-oriented perspective to every project. As co-founder of Raeli Design, she is dedicated to creating a client experience that feels clear, personalized, and effortless, from the first conversation to the final installation.
Her approach blends aesthetics, functionality, and thoughtful planning to help clients transform their spaces with custom built-in solutions that feel elevated, practical, and tailored to the way they live.
Outside of work, Eli enjoys spending quality time with her family, as well as creating, exploring, and learning new skills. She considers herself a limitless creative, always evolving and looking for new ways to grow personally and professionally.
Meet Rafael
Co-Founder | Operations Manager
With more than 15 years of experience, a background in marketing, and extensive knowledge in logistics process management, Rafael brings a strategic, hands-on, and solutions-oriented approach to every project. As co-founder of Raeli Design, he leads the operations, delivery, and installation side of our projects, ensuring each step is handled with organization and precision.
Highly self-taught, Rafael has developed the skills needed to manage the custom built-in process efficiently, from transportation and scheduling to on-site coordination and final delivery. His work helps ensure that every project moves smoothly from production to installation, with attention to timing, logistics, and client experience.
Outside of work, Rafael enjoys spending quality time with his family, especially outdoors. He is also passionate about motorsports.
Meet Patricia
Interior Designer | Custom Furniture Designer
With 10 years of experience in design, including 7 years focused on custom furniture, Patricia brings a highly detailed and technical approach to every project. As an Interior Designer, she combines creativity, functionality, ergonomics, and execution feasibility to develop tailored furniture solutions that are both beautiful and practical.
Her strengths are rooted in her analytical and planning-oriented profile. She has strong technical knowledge in furniture detailing, allowing her to transform design concepts into precise, well-structured, and buildable solutions. Patricia’s work is guided by dedication, attention to detail, and a deep understanding of how custom furniture can improve the way a space is used and experienced.
Outside of work, Patricia values quality time with her family and enjoys caring for her home. She also has a strong handmade creative side and loves exploring manual activities, such as creating home pieces like scented candles.
Meet Paloma
Interior Designer | Project Designer
With 6 years of experience in Interior Design, Paloma brings a thoughtful and detail-oriented approach to every project. She is skilled at understanding client needs, organizing ideas into functional design solutions, and supporting the development of spaces that are both practical and visually balanced.
Her strengths include translating concepts into clear project directions, collaborating with the team throughout the design process, and adapting quickly to each project’s unique challenges. With strong communication and a committed work ethic, she helps ensure that every detail is carefully considered from concept to execution.
Outside of work, Paloma is passionate about books and sports. She loves reading whenever she gets the chance, has practiced weight training for years, plays on her city’s volleyball team, and also practices Muay Thai twice a week.
Meet Emanuela
Architect | Interior Designer
With over 8 years of experience in Architecture and Interior Design, Emanuela brings a refined eye and a technical, detail-driven approach to every project. She specializes in interior projects, turning each client's needs into functional, sophisticated spaces that reflect their personal style.
Her strengths include developing design solutions from concept through execution, defining materials, furniture, lighting, and detailing, and carefully reviewing measurements and specifications. With strong communication and a background in client relations, she keeps the process clear and organized, making sure every detail is thoughtfully considered along the way.
Outside of work, Emanuela loves enjoying life with her family and friends.
Meet Willie
Financial Advisor
With a strong background in finance, banking, and international business, Willie brings a strategic and analytical approach to every side of the business. His experience spans energy trading, corporate banking, treasury, and business development across Brazil, Luxembourg, and Italy, giving him a global perspective and a sharp eye for growth.
His strengths include financial analysis, negotiation, client relationship management, and strategic business expansion. Holding an MBA in International Business and a postgraduate degree in Behavioral Economics and Decision-Making, he combines commercial insight with relationship-building skills, helping ensure every project is backed by solid planning and a smooth client experience.
Outside of work, Willie loves traveling the world and discovering new cultures.
Meet Liza
Workflow Coordinator
With a degree in International Trade and over 20 years of experience in customer service and managing B2B and B2C client demands at multinational companies, Liza is the first point of contact for new clients at Raeli Design. She welcomes every client with warmth and clarity, understanding their needs from the very first conversation and setting the tone for a smooth, personalized experience.
Her strengths include task management, team coordination, and keeping every stage of the process organized and on schedule. From the initial inquiry to the final delivery, she keeps things moving along the way, making sure clients stay informed and every detail is handled with care.
Outside of work, Liza loves getting together with family and friends to enjoy the good moments in life.